Reverse Phone Services That Use PayPal

As we all know, PayPal is one of the most secure payment forms on the internet and they provide you with a secure online transaction each and every time. Reverse phone services include this service so you never have to worry about people stealing your identify when you sign up for the service. With that said, here is some more information on why reverse phone services use secure payment forms and why you should too.

The main reason why you should always go though a secure site when signing up for a reverse cell service is due to the fact that your information is safe. When placing your credit card information, name, and e-mail address online without going through a secure site, you may be in a heap of trouble. This could lead to your identity being stolen or your credit card being swiped from someone far, far away.

The next reason why it is important to sign up for a reverse cell service with PayPal is because it makes life just a little bit easier. You don’t have to jump through loopholes or contact someone for support. It is a simple process that only takes a few minutes to complete.

The last reason why people should use PayPal is because they are reliable. ClickBank, the leader in digital downloads has teamed up with PayPal to allow you to have a secure transaction for any service in which you need.

So take the time to find a reverse service that includes PayPal and you will find the information you need today.

Branding Vs Advertising Vs Promotions Vs Marketing Vs Public Relations

Many people are confused as to the differences between branding, advertising, promotions, and public relations. For that matter, the actual process of "marketing" is misunderstood just the same. To give you a basic understanding, marketing is not a one time event or activity, it is a process, a combination of things which blend together By definition, Marketing is the act of mixing product, price, place, and promotion. But first, on to …

A great example of branding is Apple. IMac, iPod, iTouch, iPhone, iTunes. Get the point? Apple has created a massive brand strategy using the "i" element. Think of the Ritz-Carlton, LifeTime Family Fitness, Hilton Hotels, and what do you see? First class service, luxurious amenities, excellent service? Now, how about Best Western, 24-Hour Fitness, Motel 6? What kind of "Brand" is each of those? Can you see the contrast? What is your company brand? Are you sure? If you think you're a high-end facility, do you show it? Would you see the front desk clerk at the Ritz-Carlton wearing a button promoting the frequent guest club? Would you see a front desk clerk at a Motel 6 wearing a $ 1000 suit? Does everything you do, say, print, write, and provide consistent with your brand message? If not, you may want to consider who your true target audience is, and work at ensuring you continue to provide services that directly relate to them.

Advertising is the actual process of displaying your message. Advertising on the radio … Advertising on tv … The one act of making something happen. Tie your Advertising and your Branding together, you have the Marketing Process. If you are just "advertising" without any direction, any goal, any unity, then you're just a lost puppy wandering aimlessly hoping someone will give you a good home.

A promotion is typically a one-time event for a specific purpose or goal. Whereas marketing is ongoing, a promotion can be a one-day, one week, one-month, or even one-hour event. In retail, a "SALE" is typically a promotion. Car dealerships offering Zero percent interest is a limited time promotion. They typically have a specific start and end date, and have a very clear understanding of the ROI (return on Investment) any particular promotion should achieve to make it a success.

Public Relations
PR, or Public Relations, typically revolves around un-paid news sources and focuses on your business as it relates to the community. If you see a positive, or hopefully positive, story on the news or an article in the newspaper, this is the type of press a Public Relations firm may help you get. They have strong relationships with the news media and often feed them stories about their clients, in hopes of some free press. You, too, can harness the power of free press and public relations, although it can be difficult at times to get noticed, which is the PR firm's strongpoint.

Marketing is the process that drives all the above elements. It directs the feel, image, and tone of the advertising, promotions and public relations. To each of these elements, there are experts in each of these fields. You can hire a company just to handle your branding, and another to handle your advertising, marketing, and yet another for your public relations. Of course, as a small business owner, you may not always have the budget for such companies. You can learn how to achieve the same results at and get the latest in marketing news, education and resources to help build and grow your business.

Why Use Software to Catalog Your Antiques?

Collectors invest much of our time and resources into collecting valuable antiques and other collectibles yet we do not take the time to adequately catalog them. Yes, it takes time to carefully document what we have collected but the benefits will outweigh the costs for many of us.

Like many people my age I grow up with antiques. As a poor boy on a small farm I was surrounded by antiques but did not recognize them as such. They were our tools, our furniture, our farm implements, our means of transportation and even some of our toys. I was surrounded by antiques but they were just an every-day part of living.

As a grown up I wish I still had some of these every-day items from my youth. Today they are worth so much more than I could have imagined back then. These days I spend much of my time searching various on-line forums and auctions searching for items from my youth as well as other antiques. As a result I have built small collections of various categories of specialty antiques.

For many years I relied on my memory and scanned written notes and receipts to track my inventory. As time went by I began to forget what I had and would sometimes catch myself considering the purchase of an item that I already had. Sometimes I would consider an item at a local show and wonder if the one I already had like it at home was in better or worse condition than the one I was looking at. Without a description or, even better, a set of pictures it was very difficult for me to know for sure. This lack of information at my fingertips ruled in some purchases I probably should have made and passing on items that I should have purchased to improve my collection.

Other times I would join in a discussion with a fellow collector of like interests and try to describe an item I had only to realize that I was unable to recall some key aspect of it that would be of interest and worth sharing. In a similar manner, when visiting with friends or family and the topic of my collecting interests would come up, I was unable to help them to fully appreciate items in my collection and the value of collecting them.

I am sure many of my fellow collectors share similar experiences and sentiments. These days, with all of the technology available to us, we no longer have to be limited by lack of key information at our fingertips. There are many computer programs available to help us catalog our collections so that we no longer have to rely solely on our memories and scattered notes and receipts. They enable us to electronically track key information about items in our collections as well as detailed pictures and even scans of our receipts and other written materials associated with each item.

Although without this software we could keep detailed hand-written manuscripts describing any and all aspect of our collections that was of interest to us, it is much more difficult to change hand-written records than it is to change electronic records. We might want to update our records and descriptions as we learn more about our items. For me, this meant throwing away my previous writing and rewriting my notes from scratch in order to incorporate important changes to what I had written before. With software, these changes become trivial.

Also, with software, we can much more easily retrieve information electronically that we ever could from hand-written records. In many software packages this information can actually be manipulated, accumulated, organized, and re-organized however we like. Not only can your organize your data how you want, you can gather and accumulate valuable statistics such as total cost, total value, appraised value, current value and more.

With some of the more flexible packages we can even modify what data we collect to suit our individual needs and preferences rather than what someone else thinks we should track. Even better packages allow you to manage multiple collections in one package or run multiple copies of the software, one for each collection.

Some cataloging software can be run directly off USB flash drives or other removable media without installation on the computer that they are running on. This provides the advantage of being able to take your collection everywhere to show others on their computer without lugging a computer around with you. When your collection resides on a USB Flash Drive, or other removable media, you can also secure it without leaving it vulnerable on your computer.

Today's mobile apps open up a whole new realm when it comes to having information available at your fingertips for checking your collection when considering the purchase of a new item or for sharing information with others. However, with their limited keypads, it can be very difficult to manually enter information into mobile apps. On the other hand, mobile devices make it very easy to take pictures of items and include them in mobile app databases. That is why the best of both worlds is when data can be entered using a desktop or laptop computer and then downloaded to a mobile app where pictures can be easily added and then the results uploaded back into the desktop application.

The software I use runs off of a USB flash drive and allows me to manage one or more collections. With this software I can easily enter information about my antiques and other collectibles on a USB flash drive running on my desktop computer. I can then take the USB flash drive with me to share with others on their computers and lock it up for secure storage when I am done.

I can also download my collection into a companion mobile app on my Android phone to take with me anywhere. This makes it easy to bring up pictures at anytime and anywhere when visiting with others or considering the purchase of a new item to add to my collection. The android app also makes it very easy to take pictures of items in my collection. I can then upload those pictures back into the desktop application. This two-way communication allows me to take advantage of the best features in both the desktop application and the mobile app when managing and sharing items in my collections.

Although it does take time to enter data into a software application, in my opinion, the benefits collecting software provide well worth the effort.

The History of Modern Furniture

It was in the 19th century after the industrial revolution had given birth to a new class of people that modernistic ideas evolved. The traditional dark, gilded or carved wood, covered with heavy richly patterned fabrics cave way to light and simple looking furniture. Between the nobility and the down trodden poor the middle class had emerged.

They cast aside anything that was related to the rich who had trampled the poor ruthlessly. Also influences from Africa, Asia and especially Japan had a lasting effect on designing of modern furniture. Functionality, practicality and economic feasibility were the new order in furniture. Technology and industrial advancement were already playing their role in making of simplistic yet practical furniture.

Michael Thonet an Austrian German cabinet maker was the first to experiment in making bent wood furniture and using glue for joining wood pieces. His coffee shop chair also known as 'Konsumstuhl Nr 14' became world famous and till 1930 over 50 million of these chairs were produced. Another famous chair of that era was the 'Tripolina chair'. It was made of wood, metal and canvas and was patented by Joseph Fendy in 1877. This chair was widely used by the British troops during the colonial period. The director's chair is a simple folding chair that uses a scissor action to fold and is made of wood and canvas, or any other strong material that can bear the weight of the occupant. The design of this chair dates back to the 15th century and the design has been taken from ancient Roman folding stools.

Some of the iconic examples of modern furniture are the Marcel Breur's Wassily chair. This chair uses lightweight tubular steel and leather straps. The exquisite and simplistic design of these geometric shaped planes almost makes the leather straps appear to be suspended in space. The Ellen Gray side table, the Barcelona chair and Noguchi table are some of the other icons of modern furniture.

Modern furniture is functional, practical and tastefully designed to give a feeling of comfort and lightness. It differs completely from the dark and heavily embroidered medieval furniture. Metals, plastics, glass are now used along with wood in making modern furniture and a whole new generation of fabrics and colors are used. The fabrics used are of bold and bright colors which make modern furniture look inviting and artistic. Contemporary furniture has taken many forms and shapes and furniture designers use geometric patterns to create modern furniture.

Most contemporary furniture is lightweight, easy to assemble and disassemble and importantly easy to maintain. Modern furniture also has an individualistic theme, designed to suit the type of d├ęcor people want for their homes and workplaces. Colors are popularly used to make a room or office appear pleasant and relaxing. Drab, dreary and heavy colors are no longer used. If a heavy color like black is used, it will be contrasted with white or shining steel. It is modern furniture that has changed the look of the home from a formal and staid place to a casual and relaxing environment.